10 Copywriting Tips You Can Use Right Now To Boost Conversion Rates – Marketing Blog for Conversion Rate Optimization Experts | PageWiz

copywriting-tips

Great digital marketing efforts rely on solid copywriting skills. Here are 10 copywriting tips that you can use right now to boost your conversion rates.

Source: 10 Copywriting Tips You Can Use Right Now To Boost Conversion Rates – Marketing Blog for Conversion Rate Optimization Experts | PageWiz

Lego Pop-Up House Construction

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If you’ve ever fantasized about living in a real-life Lego home, your dream could finally come true.

French architecture firm Multipod Studio recently unveiled a prototype for the PopUp House, a customizable home made from stackable blocks. It can be designed, ordered, and built in about a month.

Check out the design for the first homes, located in the pine valleys of Southern France.

And you thought building Ikea furniture was daunting.

 

Source: Lego Pop-Up House construction – Tech Insider

Gorgeous Planet Earth

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This is one day’s observations from Himawari-8, a Japanese weather satellite, animated in a loop. It shows the western Pacific, Australia, and parts of Asia, Antarctica, and Alaska as they looked on one day in mid-2015. It covers 24 hours in 12 seconds – a time lapse factor of 7,200×.

 

To see this spectacular video in super-high resolution, go to: Glittering Blue

Learn more at: About Glittering Blue

The Gashlycrumb Tinies: Alphabet Book for the Morbid

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The Gashlycrumb Tinies is a quaintly morbid alphabet book written by Edward Gorey in 1963. The book recounts the unsettling deaths of 26 children, each representing a letter of the alphabet, in rhyming dactylic couplets.

 

Source: The Gashlycrumb Tinies: Alphabet Book for the Morbid – disinformation

Le Petit Chef – YouTube

Le Petit Chef

In this video projection mapping project, a miniature chef turns your plate into a projected grill. Bon appétit!
By Antoon Verbeeck and Filip Sterckx. Contact us if you would like to have this projection or a customized version of this project at your event: skullmapping@gmail.com
www.skullmapping.com / www.facebook.com/skullmapping

Source: Le Petit Chef – YouTube

Graphic Design Trends for 2016 and Beyond

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Design is constantly evolving and in recent years has been very influenced by the imagery and style of yesteryear. This isn’t going away any time soon, in fact many design experts agree that while we are going to see the continuation of retro “designspiration” from the vintage ’50s, ’60s and ’70s to progress to the more colourful ’80s and ’90s.

After much discussion in our own marketing and design department, here are the current trends we’ve noted to watch.

Source: Graphic Design Trends for 2016 and Beyond

Dr. Masaru Emoto’s Water Experiment

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you are water
I’m water
we’re all water in different containers
that’s why it’s so easy to meet
someday we’ll evaporate together

but even after the water’s gone
we’ll probably point out to the containers
and say, “that’s me there, that one.”
we’re container minders

– Yoko Ono, 1967

 

Dr. Masaru Emoto’s Water Experiment reminds me of Yoko Ono’s “We’re all Water,” except this adds a fascinating metaphysical element. If words, music, and environment can alter water in such profound ways, imagine how we are all affected, considering humans are 60% water.

 

Through the 1990’s, Dr. Masaru Emoto performed a series of experiments observing the physical effect of words, prayers, music and environment on the crystalline structure of water. Emoto hired photographers to take pictures of water after being exposed to the different variables and subsequently frozen so that they would form crystalline structures. The results were nothing short of remarkable.

Read more here: http://highexistence.com/water-experiment/
Dr. Emoto’s site: http://www.masaru-emoto.net/english/water-crystal.html

Below is a documentary on Dr. Emoto’s work:

Turn on a Different Kind of Yule Log This Year

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This is fantastic. Artist Dan Savage has partnered with Wondersauce and over 100 filmmakers to create streaming yule log-inspired short films. Here’s a taste:

Check out all 52 Yule Logs at watchyulelog.com (scroll down to get to the videos).

They’ve really thought this through: once you select a video, you can choose to loop it, or just let the site serve up one video after another.

Read more at Cool Hunting.

7 Deadly Sins of Worldbuilding

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Worldbuilding is an essential part of any work of fiction. But especially for science fiction or fantasy, it’s the lifeblood of storytelling. But when worldbuilding fails, it can wreck your whole story, and leave your characters feeling pointless. Here are seven deadly sins of worldbuilding.

1. Not thinking about basic infrastructure. How do they eat? What do they eat? Who takes away the garbage? Who deals with their bodily wastes? How do they get around? What do the majority of people do to survive? You’re not just constructing a society, you’re creating an economy. People don’t oppress each other for fun — usually, systems of hierarchy and oppression have an economic component to them. Maybe you need a lot of peasants to grow labor-intensive crops, or maybe you need lots of cannon fodder in your space war. Maybe your only source of protein is a weird fungus that needs to be tended by specially trained people. Maybe everybody’s eating algae. In any case, there’s nothing worse than a fictional world where there are elaborate social structures, which seem completely separated from the realities of food, shelter and clothing.

Continues at: 7 Deadly Sins of Worldbuilding

I come from Wisconsin

yon-yonson

I’ve been trying to track down this track for years.

 

“My name is Yon Yonson,
I come from Wisconsin.
I work in a lumber mill there.
When I walk down the street,
The people I meet.
Say: What’s your name?
And I say:
My name is Yon Yonson,
I come from Wisconsin.
I work in a lumber mill there…”

by Kurt Vonnegut