Author Archives: Motherhaus

Finland has a Brand Book?

Did you know that Finland has a Brand Book? I haven’t made it through this 365-page monster yet, but once you get past the cringe-worthy hyperbole of the first few pages, it actually turns pretty interesting. And insanely granular: there’s even a mission for grandparents.

http://www.demoshelsinki.fi/wp-content/uploads/2014/08/TS_Report_EN.pdf

The International Flag of Planet Earth

This is a pretty cool thought project, even though it kind of breaks the first of the five basic principles of flag design. That’s an awfully talented child who can draw this flag from memory. http://www.flagofplanetearth.com

Roman Mars: Why city flags may be the worst-designed thing you’ve never noticed

Roman Mars is obsessed with flags — and after you watch this talk, you might be, too. These ubiquitous symbols of civic pride are often designed, well, pretty terribly. But they don’t have to be. In this surprising and hilarious talk about vexillology — the study of flags — Mars reveals the five basic principles of flag design and shows why he believes they can be applied to just about anything.