Category Archives: Propaganda

Google’s promise to delete your data has a major loophole

Google Sign

Photo by Kai Wenzel on Unsplash

It’s an idea that sounds great, in theory—after all, as the recent round of protests starkly reminded us, you can never be too careful about what digital breadcrumbs you might be inadvertently scattering around the web. Getting a new set of data from Google can, in theory, be kind of like getting a new digital identity—and with every refresh, Google’s giving you the chance to leave all of the old trackers and targeting tech behind.

But if you dig a little deeper, it quickly becomes clear that that’s not how digital data works at all—and that just like every other Google-led ploy for privacy, this latest update is about market power and not much else.

Continue Reading at Gizmodo

10 Copywriting Tips You Can Use Right Now To Boost Conversion Rates

Great digital marketing efforts rely on solid copywriting skills. Here are 10 copywriting tips that you can use right now to boost your conversion rates.

Source: 10 Copywriting Tips You Can Use Right Now To Boost Conversion Rates – Marketing Blog for Conversion Rate Optimization Experts | PageWiz

7 Deadly Sins of Worldbuilding

Worldbuilding is an essential part of any work of fiction. But especially for science fiction or fantasy, it’s the lifeblood of storytelling. But when worldbuilding fails, it can wreck your whole story, and leave your characters feeling pointless. Here are seven deadly sins of worldbuilding.

1. Not thinking about basic infrastructure. How do they eat? What do they eat? Who takes away the garbage? Who deals with their bodily wastes? How do they get around? What do the majority of people do to survive? You’re not just constructing a society, you’re creating an economy. People don’t oppress each other for fun — usually, systems of hierarchy and oppression have an economic component to them. Maybe you need a lot of peasants to grow labor-intensive crops, or maybe you need lots of cannon fodder in your space war. Maybe your only source of protein is a weird fungus that needs to be tended by specially trained people. Maybe everybody’s eating algae. In any case, there’s nothing worse than a fictional world where there are elaborate social structures, which seem completely separated from the realities of food, shelter and clothing.

Continues at: 7 Deadly Sins of Worldbuilding

Finland has a Brand Book?

Did you know that Finland has a Brand Book? I haven’t made it through this 365-page monster yet, but once you get past the cringe-worthy hyperbole of the first few pages, it actually turns pretty interesting. And insanely granular: there’s even a mission for grandparents.

http://www.demoshelsinki.fi/wp-content/uploads/2014/08/TS_Report_EN.pdf

The Biggest Reasons Why Fairies Are Evil

Disney and other Hollywood sanitizers have convinced everybody that fairies are benevolent wish-granters, or maybe environmental champions. But in actual folklore? Fairies are terrifying. They’re more into baby-stealing and murder than pixie dust. Here are 10 terrifying things fairies could do to you.

Fairies, or the “Good People” from the legends of Ireland, Scotland and England, are usually depicted as capricious at best, and downright wicked at worst.

While probably most cultures have tales of earth spirits with uneasy relationship to humans, the Celtic fairies have done a lot to inform the modern popular interpretation of what a fairy is and looks like. Part of this is due to the collection of fairy lore as a serious anthropological pursuit in the 1880s by noted scholars and poets like W.B. Yeats and the gorgeous and romantic Pre-Raphaelite art movement that illustrated the tales.

Sensibly superstitious people sought to avoid the notice and ire of the fairies. The terms “Good People” or “Fair Folk” were used to placate a temperamental neighbor — and as an accurate description of their general nature. With good reason — get on the bad side of a fairy, and they would mess you up.

Here are some examples of their less friendly behavior:

continued at io9: The Biggest Reasons Why Fairies Are Evil.