Great digital marketing efforts rely on solid copywriting skills. Here are 10 copywriting tips that you can use right now to boost your conversion rates.
Did you know that Finland has a Brand Book? I haven’t made it through this 365-page monster yet, but once you get past the cringe-worthy hyperbole of the first few pages, it actually turns pretty interesting. And insanely granular: there’s even a mission for grandparents.
How you know you’re working on the right thing.
As the new year approaches, many of us will resolve to transform our bodies — but what about our minds? Giving ourselves a mental makeover could be just as important as giving ourselves a physical one. But accomplishing that doesn’t just lie in changing our thoughts — it’s also dependent on changing our words. How […]