World Food Programme: Nonprofit Rebranding

Food for Thought Logo Thumbnail

Working for David Clark Cause, our assignment was to create a logo to brand a new World Food Programme (WFP) initiative, leveraging the relationship between nutrition and successful learning in the developing world. This “Food for Thought” brand/logo would be licensed to corporations to use on their products and services and solicit donations and support for the WFP’s school feeding program, thereby introducing a B-to-C component to existing foundation contributions.

Tags:Branding / Identity / Logo / Nonprofit / United Nations / World Food Programme