Category Archives: Technology

Could an Ad be Made to Work With Tivo/DVR Content?

courtesy: Mediabistro.com While reading a piece in The Economist today about how advertisements can work in fast forward, an intriguing thought popped into our mind. See, researchers found that when a person fast forwards through an ad, he/she focuses intently on the picture in order to know when to stop fast-forwarding. Ultimately, the report found, […]

Nothing Will Be Restrained – A Short History of the Tower

A short documentary on the London 2012 Olympic Tower. I can appreciate the concept and some of the vignettes from within are stunning, but from the outside, it really is rather hideous. Nothing Will Be Restrained – A Short History of the Tower from Simolab-Creative AV on Vimeo.